Day: July 20, 2022

SHENZHEN, China, July 20, 2022 /PRNewswire/ — Peng Song, President of Huawei Carrier BG Marketing & Solution Sales Dept, spoke today about the company’s newest plans for operator cloud transformation at the Carrier Cloud Transformation Summit during Win-Win·Huawei Innovation Week. He explained how Huawei is excited to support these transformations by helping increase network value, accelerate service innovation, and optimize telecom operations to unleash the benefits of connectivity.

Cloud is becoming a crucial part of industrial digital transformation, and is now considered a key economic factor because of its ability to reshape the economic structure and market landscape of individual industries.

The telecom industry has already entered in a critical stage of its own cloud transformation, resulting in many new opportunities and challenges. 15% of operators are expected to develop and fully implement a comprehensive cloud strategy by the end of 2023, resulting in a telecommunications cloud market worth hundreds of billions of dollars. To support this expansion and take advantage of the new markets these technologies are creating, operators must prioritize the construction of more efficient and agile ICT infrastructure.

Peng believes that operators’ cloud transformation should be based on communication technology (CT) and that operators should be leveraging the unique strengths of the telecom industry and cloud transformation to magnify the value of their networks and services.

He emphasized that there are three areas operators must focus on to seize the opportunities being presented:

First, in terms of network value, operators need to expand network boundaries with the cloud and improve network value in the B2B market to make sure these advancements benefit more customers. Networks are operators’ core assets, and operators can take this advantage and advance cloud transformation in a synergistic way.

In China, Huawei provides network and edge cloud capabilities to enable operators to provide their enterprise customers with solutions for higher productivity, enlarging their addressable market by 25%.

Second, in terms of digital innovation, operators need to build cloud platforms for digital service innovation that they can use to launch new services more quickly. Collaborative cloud platforms that bridge telecom services and digital services will further accelerate innovation and improve their customer acquisition capabilities.

In Europe, Huawei has already helped operators migrate development environments, test environments, and hundreds of services to the Huawei Cloud platform. This has helped some operators shorten the time-to-market for new services by 75% through the use of an agile development platform and telecom PaaS capabilities.

Third, in terms of telecom operations, operators need to use pre-integrated cloud solutions specifically designed for the telecom industry to support sustainable growth of their primary business. Telecom cloud transformation requires cloud platforms that have a distributed architecture able to meet the data security and management requirements of adaptive telecom service architectures. A rational time line of cloud transformation is also necessary to ensure services are robustly migrated to the cloud.

In Asia, Huawei has deployed distributed clouds to handle a diverse range of operator services and features, and used Huawei’s distributed data lake to conduct correlated data analyses for different services, improving the 5G package marketing success rate by 180%.

Peng closed out his address stating that, to succeed in cloud transformation and provide quality services to customers, it is important that operators establish strategic partnerships with those who deeply understand the telecom industry and knows how to leverage the strengths of telecom. By the end of 2021, Huawei had worked extensively with more than 120 operators globally on cloud services. Huawei has committed to further investing into ICT and leveraging its localized service capabilities worldwide to accelerate operators’ cloud transformation and unleash the benefits of connectivity.

The Win-Win·Huawei Innovation Week is held from July 18 to July 21 in Shenzhen, China. Together with global operators, industry professionals, and opinion leaders, we dive into topics such as 5.5G, green development, and digital transformation to envision shared success in the digital economy. For more information, please visit: https://carrier.huawei.com/en/events/winwin-innovation-week.

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Fortem’s airspace security and defense solution to integrate with Qatari Ministry of Interior and Safety and Security Operations Committee command and control system to provide the highest level of protection against ever-increasing drone threats.

PLEASANT GROVE, Utah and DOHA, Qatar, July 20, 2022 /PRNewswire/ — Fortem Technologies, Inc., a leader in airspace security and defense for detecting and defeating dangerous drones, announced today a major step forward in addressing the growing global threat of rogue UAVs. Working with distribution partner Smart Communication Systems, Fortem will provide counter drone solutions for the Qatari Ministry of Interior and Safety and Security Operations Committee (SSOC) for the FIFA World Cup events taking place in Qatar from November 21 to December 18, 2022.

In addition to providing an enhanced and unprecedented security level for the FIFA World Cup games, Fortem Technologies and Smart Communication Systems will continue to provide counter-drone systems to other important events and venues throughout the region.

“Fortem provides world class technology and services”, says Engineer Captain Rashid Fahad Alali, Security Systems Officer in the Ministry of the Interior in Qatar and the Anti-Drone Program Leader in the SSOC. “We are pleased to partner with Fortem Technologies as an anchor vendor to enhance our security around Doha.”

The Fortem SkyDome^® System is an award winning, end-to-end, counter drone solution that detects, defeats, and protects against rogue drones. The SkyDome system classifies threats and mitigates them autonomously with its interceptor drone, DroneHunter^®. At the heart of the Fortem SkyDome System is TrueView^® radar, a compact, AI-enabled, networkable radar designed to perform in urban environments and crowded, public places such as sports arenas and airports.

“The Government of Qatar understands the importance of providing comprehensive security from the ground to the air for the FIFA World Cup matches and beyond,” said Timothy Bean, CEO of Fortem Technologies. “We are thrilled to be able to partner with Smart Communication Systems to provide the best counter-drone security to ensure the safety of players, sports fans, and everyone involved in putting together one of the most viewed global events in decades.”

“After much consideration of companies around the globe, Fortem’s offerings outshined all competition,” said Walid Chahine, Managing Partner of Smart Communication Systems, distribution partner of Fortem Technologies. “The world is at a point where enhanced security is becoming the norm, and we’re determined to stay ahead of the curve.”

Fortem Technologies is a leader in airspace security and defense for detecting and defeating dangerous drones. Through an advanced ecosystem of distributed radar, AI at-the-edge, deep sensor integration and autonomous drone capture, Fortem monitors, protects, and defends the world’s corridors, venues, infrastructures, borders, and regions from dangerous or malicious drone threats. The same ecosystem is accelerating the safety of the world’s airspace for urban air mobility. Based in Pleasant Grove, Utah, the company is privately held and backed by Toshiba, Boeing, DCVC, Signia Venture Partners, and others. For more information, please visit www.fortemtech.com.

Contact:
BAM for Fortem Technologies
Fortem@bamtheagency.com

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M&M’S, proudly part of Mars, takes next steps toward achieving its goal of increasing a sense of belonging for 10 million people around the world by 2025

NEWARK, N.J., July 20, 2022 /PRNewswire/ — Today M&M’S®, the iconic candy brand that is part of Mars Inc., announced The M&M’S FUNd Advisory Council, a group of experts who will drive M&M’S brand programming of diversity, inclusivity and belonging around the world.

The M&M’S FUNd was announced this past January with the intention to track the brand’s action against the refreshed purpose to create a world where everyone feels they belong. The M&M’S FUNd offers resources, mentorship, opportunities and financial support in the arts and entertainment space to connect people and ensure they have access to experiences to increase a sense of belonging for 10 million people around the world by 2025.

The founding advisory council for the M&M’S FUNd will include representatives from Coqual, Disability:IN, GLAAD, Global Belonging Collaborative, GroupM and PolicyLink. M&M’S will convene the below advisors from esteemed organizations together several times a year to assess the brand’s programs, quantify impact, provide counsel and further our mission through our organizations’ respective networks.

• Gwyneth Meeks, Senior Vice President, Leadership Development, Coqual
• Jill Houghton, President & CEO, Disability:IN
• John McCourt, Deputy Vice President of Strategic Partnerships, GLAAD
• Dr. Kelly-Ann Allen, PhD FAPS, Lead Director and Founder, Global Belonging Collaborative
• Gonzalo Del Fa, President, GroupM
• Ashleigh Gardere, Executive Vice President, PolicyLink

“Mars is innovating to create positive impact on society and shape the world we want tomorrow – and the evolved M&M’S purpose is one more example of how our brands are able to inspire moments of everyday happiness for consumers,” said Jessica Adelman, Corporate Affairs Vice President at Mars Wrigley. “Mars and the M&M’S brand are honored to partner with this deep-bench of global experts who as part of the M&M’S FUNd will help us to create a world where everyone feels they belong.”

Since unveiling its purpose, M&M’S has been hard at work delivering on its promise to create a world where everyone feels they belong, bringing its commitment to life across every touchpoint, including through product, digital offerings, content, in-store programs and consumer activations, all under the M&M’S FUNd.

• M&M’S newest ad spots – “Office Party” and “Meet The Parents” – reflect the new brand purpose, visually representing the importance of celebrating people’s differences and using fun to foster connection and a sense of belonging.
• In Germany, M&M’S developed Projekt Open Mic, partnering with headliner talent to launch the careers of three diverse new comedians to help make the German comedy scene more inclusive.
• In celebration of International Women’s Day in March, M&M’S created a #StreamingFemaleVoices Spotify playlist featuring songs by all female artists to help start to bridge the gender gap in music and donated $1 per stream (up to $25k) to Women in Music.
• M&M’S continued its partnership with the Bentonville Film Festival Foundation to offer a mentorship program to a diverse filmmaker, consisting of a $20,000 grant and the opportunity to work with the M&M’S team on a project focused on championing inclusion. The recipient of the ‘M&M’S For All Funkind Award’ selected from submissions from the 2021 Bentonville Film Festival Foundation was announced on June 25.
• In Australia, M&M’S launched the M&M’S Comedy Spotlight platform, spotlighting seven rising comedy stars to create a more inclusive comedy scene.

And we are just getting started. To learn more about The M&M’S FUNd Advisory Council and to follow the work M&M’S is doing to deliver on its purpose, visit MMS.com.

ABOUT MARS, INCORPORATED

Mars, Incorporated is driven by the belief that the world we want tomorrow starts with how we do business today. As a global, family-owned business, Mars is transforming, innovating, and evolving to make a positive impact on the world.

Across our diverse and expanding portfolio of quality confectionery, food, and pet care products and services, we employ 140,000+ dedicated Associates. With almost $45 billion in annual sales, we produce some of the world’s best-loved brands including Ben’s Original™, CESAR®, Cocoavia®, DOVE®, EXTRA®, KIND®, M&M’s®, SNICKERS®, PEDIGREE®, ROYAL CANIN®, and WHISKAS®. We are creating a better world for pets through our global network of pet hospitals and diagnostic services – including AniCura, BANFIELD™, BLUEPEARL™, Linnaeus and VCA™ – using cutting edge technology to develop breakthrough programs in genetic health screening and DNA testing.

For more information about Mars, please visit www.mars.com. Join us on Facebook, Twitter, Instagram, LinkedIn and YouTube.

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