Bombardier Collaborates with Sterling for Enhanced Worldwide Customer Support of Parts Shipments

Bombardier Collaborates with Sterling for Enhanced Worldwide Customer Support of Parts Shipments

Fully integrated solution for parts delivery further bolsters responsiveness and complements Bombardier’s extensive parts network\

  • Fully integrated solution for parts delivery further bolsters responsiveness and complements Bombardier’s extensive parts network
  • Bombardier can now access a network of aircraft for parts dispatch to customers worldwide
  • Enhanced parts delivery capability complements Bombardier’s rapidly growing customer service network, which is currently expanding by more than 50%

MONTRÉAL, May 18, 2021 (GLOBE NEWSWIRE) — Bombardier today announced its collaboration with Sterling Global Aviation Logistics, a global leader in aviation transportation and logistics to enhance worldwide dispatch of parts for its customers. The collaboration provides Bombardier with access to a network of aircraft, based across five continents, with which to deliver a wide variety of parts to customers quickly and efficiently in the event of an aircraft on ground (AOG) situation.

“Our customers deserve fast and effortless AOG resolution and our collaboration with Sterling, an industry leader in providing AOG Logistics around the globe, allows us to quickly and efficiently deliver the parts our customers need,” said Andy Nureddin, Vice President, Customer Support, Bombardier. “We are delighted to further enhance our portfolio of solutions, and we are proud to add this offering to the ways in which we can be there for our customers when and where they need us.”

“We are very excited to provide global logistics support to Bombardier’s enhanced parts delivery solutions for their customers and are proud of our long-standing strategic collaboration of over 15 years,” said Robert Broderick, Executive Vice President, Sterling Global Aviation Logistics.

Bombardier customers can fly with confidence knowing that they have the backing of one of the industry’s most expansive parts distribution networks with parts facilities located across North America, Europe, Asia, and the Middle East. Shipping more than 350,000 parts annually with an impressive network-wide parts availability rate of 96%, Bombardier’s sophisticated inventory management system maximizes parts availability, shipping and tracking 24/7. Customers who buy parts from Bombardier can continue to benefit from a two-year parts warranty guarantee and price matching.

The enhanced parts delivery service is one of many solutions available to customers in need of immediate assistance. Bombardier’s Mobile Response Team boasts world-class AOG coverage with 30 mobile response team trucks worldwide. Additionally, customers can count on Bombardier for support of structural repairs for its leading family of Learjet, Challenger and Global aircraft. These high-quality repair solutions are available at one single point of contact through Bombardier’s Customer Response Centre (CRC) at +1-866-538-1247 (North America) and +1-514-855-2999 (outside of North America).

The cross-functional CRC teams at Bombardier are also empowered with state-of-the art tools and technology and are backed by Bombardier’s aircraft engineering expertise. Bombardier continues to reinforce its ongoing commitment to providing its customers with the most comprehensive onsite, mobile and aircraft-on-ground resolution services in the industry.

This announcement is the latest in a series aimed at enhancing Bombardier’s worldwide customer service network and increasing its infrastructure footprint by 50%. These include the expansion of Bombardier’s service centre network in Berlin, Miami, Biggin Hill, London, Singapore and the new service centre to be built in Melbourne, Australia; new Line Maintenance Stations (LMS) at strategic locations in the U.S, Europe; as well as new products and services for customers, including the next steps in Bombardier’s digital transformation.

About Bombardier
Bombardier is a global leader in aviation, creating innovative and game-changing planes. Our products and services provide world-class experiences that set new standards in passenger comfort, energy efficiency, reliability and safety.

Headquartered in Montréal, Canada, Bombardier is present in more than 12 countries including its production/engineering sites and its customer support network. The Corporation supports a worldwide fleet of approximately 4,900 aircraft in service with a wide variety of multinational corporations, charter and fractional ownership providers, governments and private individuals.

News and information is available at bombardier.com or follow us on Twitter @Bombardier.

About Sterling Global Aviation Logistics
Since 1981, Sterling Global Aviation Logistics, a Kuehne and Nagel company, has been helping aviation clients with their worldwide priority shipping, transporting valuable aircraft parts swiftly and efficiently. Sterling specializes in shipping AOG aircraft parts, heavy weight or oversized freight, and dangerous goods, while keeping down time to a minimum. With a focus on providing global AOG Logistics, Sterling is at the forefront of innovations, offering precision, individualized service and dependability.

More information is available at www.sterlingaog.aero.

Bombardier, Learjet, Challenger, and Global are registered or unregistered trademark of Bombardier Inc. or its subsidiaries.

For Information
Matthew Nicholls
Bombardier
+1-514-243-8214
matthew.nicholls@aero.bombardier.com

For Information
Marie Vigliarolo
Sterling Global Aviation Logistics
+1-718-995-3616 ext. 2207
marie_vigliarolo@qintl.com

A photo accompanying this announcement is available at: https://www.globenewswire.com/NewsRoom/AttachmentNg/25b1ad57-3fc7-4617-b4fb-8d0997db07b3

Obalon Therapeutics Stockholders Special Meeting Adjourned to May 25, 2021

Urging all Shareholders to Vote For ProposalsRelated to Merger with ReShapeLifeSciences Inc.

Meeting to be held via Webcast at 8:30a.m. Pacific

SAN DIEGO, CA / ACCESSWIRE /May 18, 2021 / Obalon Therapeutics, Inc. (NASDAQ: OBLN), a vertically integrated medical technology company with the first and only FDA-approved swallowable gas-filled intragastric balloon system for the treatment of obesity, announced that the special shareholders meeting for Obalon Stockholders (the “Special Meeting”) on May 13, 2021 was convened without a quorum and adjourned until Tuesday, May 25, 2021 at 8:30a.m.PT to allow more time for stockholders to vote.

Regardless of the number of shares owned, all stockholders are encouraged to have their voices heard in relation to this imperative matter concerning their vested interests by voting prior to the Special Meeting. To achieve a quorum for the Special Meeting, a majority of voting power of the shares of Company stockentitled to vote must be present or represented by proxy.

Obalon stockholders as of the close of business on April 7, 2021, the record date for the special meeting, are eligible to vote and attend the virtual special meeting even if they do not currently hold those shares. The Obalon board of directors has recommended that the Obalon stockholders vote FOR each of the proposals.

All materials regarding the Obalon special meeting are available at www.virtualshareholdermeeting.com/OBLN2021SM.

Remember, Your Vote Is Important, No Matter How Many or How Few Shares You Own

 HOW TO VOTE

Obalonurges all stockholders of record who have not yet voted to do so by following the instructions on their proxy card to vote by phone or online.

If you have questions or require assistance in voting your proxy, please call our proxy solicitor MacKenzie Partners toll-free at (800) 322-2885 or by email at proxy@mackenziepartners.com for assistance.

About Obalon Therapeutics, Inc.
Obalon Therapeutics, Inc. (NASDAQ: OBLN) is a San Diego-based company focused on developing and commercializing novel technologies for weight loss.

Important Additional Information and Where to Find It

This communication is being made in respect of the proposed merger involving Obalon Therapeutics, Inc. and ReShape Lifesciences Inc. Obalon filed a registration statement on Form S-4 (File No. 333-254841) with the SEC. The Registration Statement on Form S-4 was declared effective on April 13, 2021. The final joint proxy and consent solicitation statement/prospectus was filed with the SEC on April 13, 2021 and was first sent to the stockholders of Obalon and ReShape on or about April 13, 2021. The final joint proxy and consent solicitation statement/prospectus contains important information about Obalon, ReShape, the proposed merger and related matters. STOCKHOLDERS ARE URGED TO READ THE FINAL JOINT PROXY STATEMENT/PROSPECTUS (INCLUDING ANY AMENDMENTS OR SUPPLEMENTS) AND OTHER DOCUMENTS FILED WITH THE SEC CAREFULLY IN THEIR ENTIRETY, AS THEY CONTAIN IMPORTANT INFORMATION THAT STOCKHOLDERS SHOULD CONSIDER BEFORE MAKING A DECISION ABOUT THE MERGER AND RELATED MATTERS. In addition to receiving the final joint proxy statement/prospectus and proxy card or voting instruction form by mail, stockholders will also be able to obtain the final joint proxy statement/prospectus, as well as other filings containing information about Obalon, without charge, from the SEC’s website (http://www.sec.gov) or, without charge, by directing a written request to: Obalon Therapeutics, Inc., 5421 Avenida Encinas, Suite F, Carlsbad, CA 92008, Attention: Corporate Secretary.

‫شبكة تلفزيون الصين الدولية (CGTN): وعود الصين لها شأنها، فهي دولة تفي بالتزاماتها

بكين، 18 مايو، 2021/PRNewswire/ — قال كونفوشيوس منذ أكثر من ألفي عام “Yan Bi Xin Xing Bi Guo”، وهي عبارة تعني أن: “على المرء أن يفي بوعوده وأن يكون عازمًا على أداء عمله”.

ولقد أكد الرئيس الصيني شي جين بينغ على ذلك قائلاً: “تؤكد الحضارة الصينية على ضرورة الوفاء بالوعود عند النطق بها، وعندما يتعلق الأمر بأشخاص غير أمناء، فإن المصداقية تكون موضعًا للشك”.

حافظت الصين على تطبيق هذه المقولة طوال عملية التنمية، وكانت الخطة الخمسية التي اتبعتها الدولة خير مثال على الوفاء بالالتزامات.

وعود تم الوفاء بها

تمثل الخطة الخمسية خطة يتم إنشاؤها كل خمس سنين منذ 1953، وهي ميزة رئيسية في نظام الحوكمة في الصين، وتعمل على وضع أهداف النمو وتحديد سياسات التنمية. باستثناء الفترة بين 1963 و1965، كان إجمالي ما تم وضعه 13 خطة، والأهم من ذلك أنه تم تنفيذها.

وتعد معركة الدولة ضد الفقر مثالاً على ذلك. كان إنقاذ جميع سكان الريف من الفقر بحلول 2020 ضمن أهداف الخطة الخمسية الثالثة عشر في الصين (في الفترة من 2016 إلى 2020). بعد انقضاء ثمانية أعوام من العمل، تم إبعاد جميع سكان الريف الفقراء في الصين، البالغ عددهم ما يقرب من 100 مليون شخص، عن خط الفقر في عام 2020.

كما حافظت الصين على التزاماتها كذلك فيما يخص الشؤون العالمية.

 حددت قمة كوبنهاجن في 2009 هدفًا للصين لتحققه بحلول 2020، وهو استهلاك الطاقة غير الأحفورية بنسبة 15 بالمئة، ما استتبع خفضًا بنسبة 40 إلى 45 بالمئة من كثافة الكربون مقارنةً بالعام 2005. إن إحصائيات الصين للعام 2019 بلغت 15.3 بالمئة و48.1 بالمئة على التوالي، ما يعني أن البلاد تجاوزت الأهداف قبل الموعد المحدد وحققتها.

مقارنة بالعام 2005، انخفضت انبعاثات الاحتباس الحراري لكل وحدة من الناتج المحلي الإجمالي بنسبة 48 في المئة بحلول 2019 في الصين، وفقًا لوزارة البيئة، محققةً التزام الصين بأهداف 2020 قبل الموعد المحدد.

الخطة الخمسية الرابعة عشر في الصين: وعود جديدة يجب الوفاء بها

تشرع الصين في 2021 في خوض مرحلة جديدة تخص التحديث الاشتراكي، وذلك خلال الخطة الخمسية الرابعة عشر (في الفترة من 2021 إلى 2025).

يتعيّن تحقيق أهداف ملموسة خلال السنوات القادمة، والتي تتضمن عدم تخطي معدّل البطالة الذي يتم تسجيله في المناطق الحضرية نسبة 5.5 بالمئة، وتحقيق نمو سنوي بنسبة 7 بالمئة في الإنفاق على التنمية والبحوث.

كما وعدت الدولة بخفض استهلاك الطاقة لكل وحدة من الناتج المحلي الإجمالي بنسبة 13.5 بالمئة وخفض انبعاثات ثاني أكسيد الكربون بنسبة 18 بالمئة بهدف إقامة اقتصاد أخضر وتمهيد الطريق لتحقيق الهدف طويل الأمد المتعلق بانبعاث الكربون بحلول عام 2030.

قال شي في خطابه في قمة القادة بشأن المناخ في أبريل: “تسعى الصين إلى خفض انبعاثات ثاني أكسيد الكربون قبل 2030 وتحقيق التحييد الكربوني قبل 2060”.

وفي ظل هذه الخطط الطموحة، ينبغي ألا تتوقف الجهود الحثيثة للوفاء بالوعود.

كما أشار شي قائلاً: “خلال مدة الخطة الخمسية الرابعة عشر، علينا التمسك بفلسفة تركز على السكان وتمكّنهم من حصد ثمار التنمية. علينا بذل مزيد من الجهود لتحسين معيشة الشعب، وخلال ذلك ينبغي التشجيع على التنمية عالية الجودة. كما ينبغي إيلاء مزيد من الاهتمام بسبل المعيشة التي عادةً ما تحوز اهتمام السكان بشكل أكبر، وذلك من خلال اعتماد المزيد من التدابير المحددة وإنجازها واحدًا تلو الآخر، كما ينبغي العمل بجد سنة بعد سنة حتى يشعر شعبنا دائمًا بالرضا والسعادة والأمان”.

https://news.cgtn.com/news/2021-05-17/China-s-promises-matter-it-delivers-on-its-commitments–10kQinMPMD6/index.html  

فيديو – https://www.youtube.com/watch?v=3y62w38R8QE

Bybit to Launch Ether Futures Contract

SINGAPORE – Media OutReach – 18 May 2021 – Cryptocurrency exchange Bybit has announced today it will launch Ether futures contract on May 20, further diversifying its offerings of the leading altcoin.

ETHUSD0625 will start trading on May 20 at or after 10AM UTC if liquidity conditions are met; ETHUSD0924 will start trading on May 24 at or after 10AM UTC if liquidity conditions are met. Ether futures will not require funding fee; so as long as the contracts are valid, traders can hold their positions free of charge.

The previously announced Bybit Cloud Mining, a mining-as-a-service (MaaS) product that gives users instant access to ETH mining from as little as $100, will arrive with ETHUSD0924 on May 24.

“As the Bitcoin price continues to stagnate, traders and investors are increasingly looking towards alternatives,” said Ben Zhou, co-founder and CEO of Bybit. “We are pleased to launch our new Ether futures contract as rising retail and institutional demand paves way for a new alt season. Ether futures contract and Bybit Cloud Mining join our existing ETHUSD and ETHUSDT perpetual contracts in the ETH product lineup, and will create new opportunities for our clients, whether they are looking to hedge their positions or to further capitalize on future price movements of ETH.”

ETH, the second-largest cryptocurrency by market capitalization, has seen its price explode 20-fold over the last 12 months, four times that of Bitcoin during the same period. The Ethereum gas fee has stabilized after April 15’s Berlin Upgrade, even as the upcoming EIP 1559 (London) fee market overhaul, expected in July, promises further gas cost reduction and a deflationary monetary policy.

About Bybit

Bybit is a cryptocurrency exchange established in March 2018. The company provides online trading and mining services, as well as API support to retail and professional clients around the world.

For more information please visit: https://www.bybit.com/

For updates, follow Bybit’s social platforms on Twitter and Telegram.

#Bybit

Media contact:
Mavis Wu
mavis.wu@hkstrategies.com
+852 2894 6356

Marshmello To Headline Unprecedented UEFA Champions League Final Opening Ceremony Presented By Pepsi®

– PLATINUM-CERTIFIED MUSIC PRODUCER, ARTIST AND DJ TO TAKE THIS YEAR’S OPENING CEREMONY TO NEW HEIGHTS WITH ONE-OF-A-KIND PERFORMANCE –

PURCHASE, N.Y., May 18, 2021 /PRNewswire/ — #FORTHELOVEOFIT – Today, UEFA and Pepsi® reveal that award-winning global superstar Marshmello will headline this year’s UEFA Champions League final Opening Ceremony presented by Pepsi. The platinum-certified artist/producer known for smash hits ‘Happier,’ ‘Silence’ and ‘Friends,’ will present a one-of-a-kind performance on Saturday, May 29th, preceding one of the world’s most watched live sporting events – the UEFA Champions League final. Now in its fifth year, the Pepsi-presented Opening Ceremony will see Marshmello deliver a virtual six-minute spectacle using the latest in immersive technology, a first for both Pepsi and UEFA.

PepsiCo

Marshmello commented: “This really has been a year like no other. I’m looking forward to giving my sport, music, and pure entertainment fans a show like they have never seen. Thanks to Pepsi and UEFA, that is exactly what I am going to bring to the world – a performance that everyone can enjoy.”

To announce his performance, Marshmello is seen in a creative video mulling over options for his next show. Suggestions come from a few familiar faces, including all-time GOAT Leo Messi, world champion Paul Pogba, and Borussia Dortmund sensation Jadon Sancho, as well as members of global music group Now United. With the closing scene featuring the award-winning artist alongside the iconic UEFA Champions League Trophy, anticipation for an epic show is building for fans around the world to experience.

PepsiCo’s Vice President, Marketing, Global Beverages, Natalia Filippociants, said: “Pepsi has been building the Opening Ceremony platform alongside UEFA since 2016, and this year’s show will take it to the next level. Pepsi knows entertainment – and at times when the world needs it the most, Pepsi brings joy and levity. While there might be fewer people in the stadium this year, there will be no less energy and excitement. Marshmello is the perfect artist to kick start this year’s UEFA Champions League final with heart-pounding joy and a set list filled with anthems of celebration that transcend genre, appealing to football and music audiences globally. Fans should watch for more exciting announcements – including some special guests – so stay tuned.”

The UEFA Champions League final is one of the most hotly anticipated annual sporting events in the world, and this year’s match will air in over 200 countries and territories. The Opening Ceremony presented by Pepsi will be broadcast just minutes before the biggest game in European club football gets underway. The 2021 Opening Ceremony runs across the international Pepsi trademark, which includes Pepsi, Pepsi Black / MAX and Diet Pepsi.

“We are excited to be collaborating with Pepsi for another year, uniting music, entertainment and sport to delight fans all over the world,” said UEFA marketing director Guy-Laurent Epstein.  “Our close partnership has had great success in bringing huge names and epic performances to the UEFA Champions League final, and we know that Marshmello will put on an unforgettable show.”

Building upon the brand’s global UEFA Champions League partnership, 2021 saw Pepsi launch its global football campaign, Music Keeps Us Fizzing.’ A fresh ad titled Fizz to Life features Leo MessiPaul PogbaShanice van de Sanden and Jadon Sancho, with a fast-paced combination of football and music showing how football fan culture is more than just a 90-minute game.

For more information, visit www.facebook.com/uefachampionsleague and the official Pepsi social pages around the world. Join the conversation online with #FORTHELOVEOFIT.

FOR MORE INFORMATION, CONTACT:
Beth Porter: Beth.Porter@pepsico.com

About PepsiCo
PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $70 billion in net revenue in 2020, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker, Tropicana and SodaStream. PepsiCo’s product portfolio includes a wide range of enjoyable foods and beverages, including 23 brands that generate more than $1 billion each in estimated annual retail sales.

Guiding PepsiCo is our vision to Be the Global Leader in Convenient Foods and Beverages by Winning with Purpose. “Winning with Purpose” reflects our ambition to win sustainably in the marketplace and embed purpose into all aspects of our business strategy and brands. For more information, visit www.pepsico.com.

About Marshmello
Marshmello’s star continues to rise as the famously masked artist breaks boundaries across the industry, with chart-topping singles and collaborations with the likes of Juice WRLD, Halsey, Demi Lovato, Bastille, Kane Brown, Selena Gomez, and more. Marshmello has clocked almost a staggering 10.5 billion streams across Spotify alone, and with almost 45 million monthly listeners on the platform, he’s one of the top 30 most-streamed artists in the world on Spotify and the 3rd most subscribed artist on YouTube. Featured on the cover of the Forbes magazine “30 Under 30” issue, Marshmello has proved to not only be an innovative producer, but a forward-thinking businessman. With his own brand of chocolate-filled marshmallows, “Stuffed Puffs”, he’s also launched a children’s entertainment channel, Mellodees.

Photo – https://mma.prnewswire.com/media/1510565/Pepsi_Mello_004.jpg

‫مارشميلويتصدرحفلةمثيرةوغيرمسبوقةلافتتاحنهائياتمبارياترابطةأبطالكرةالقدمالأوروبيةيويفاالتيتقدمهاشركةبيبسي

– المنتج الموسيقى الحائز على الجوائز البلاتينية والفنان والدي جي ينقل حفل افتتاح مباريات هذا العام إلى آفاق جديدة بأداء فريد من نوعه

بيرتشاس،نيويورك، 18  أيار/مايو 2021 / PRNewswire / — #FORTHELOVEOFIT – اليوم،كشفالاتحادالأوروبيلكرةالقدم (يويفا) UEFA وشركةبيبسيعنأنالنجمالعالميالكبيرالحائزعلىالجوائز مارشميلو سيتصدرحفلالافتتاحالنهائيلدوريأبطالأوروباهذاالعامالذيتقدمهشركةبيبسي.  سيقدمالفنان/المنتجالحاصلعلىالجوائزالبلاتينيةوالمعروفبأغاني ‘Happier,’ ‘Silence’ و ‘Friends’ أداءمننوعخاصجدايومالسبت، 29 أيار/مايو قبلأحدالأحداثالرياضيةالحيةالأكثرترقبافيالعالم – نهائيدوريأبطاليويفاوإذهوفيعامهالخامسالآن،سيشهدحفلالافتتاحالذيتقدمهشركةبيبسيتقديممارشميلومشهداافتراضيامنستدقائقيستخدمالتقنيةالغامرة،وهيتجربةأولىلبيبسيويويفا.

PepsiCo (PRNewsFoto/PepsiCo)

وعلق مارشميلو بالقول: “هذا العام كان عاما لا مثيل له حقا.  أتطلع إلى منح عشاق الرياضة والموسيقى والترفيه الخالص عرضًا لم يروه من قبل.  بفضل بيبسي ويويفا هذا هو بالضبط ما سأقدمه للعالم – أداء يمكن للجميع الاستمتاع به “.

للإعلانعنأدائه،يُشاهدمارشميلوفي فيديو إبداعي وهويفكرفيخياراتعرضهالتالي.  تأتيالاقتراحاتمنبعضالوجوهالمألوفة،بمنفيذلكأعظملاعبيكرةالقدم ليوميسي،وبطلالعالم بولبوغبا، واللاعبالمثيرفيفريقبوروسيادارتموند جيدونسانشيو  بالإضافةإلىأعضاءمجموعةالموسيقىالعالمية ناويونايتدوفيالمشهدالختاميالذييتضمنعرضالفنانالحائزعلىالجوائز،إلىجانبكأسرابطةبطولاتيويفاالشهير،مايشيرإلىعرضملحمييتمتحضيرهلرؤيتهمنقبلالمناصرينحولالعالم.

وقالت نائبة رئيس شركة بيبسيكو للتسويق، المشروبات العالمية، ناتالي فيليبوسيانتست: “تعمل بيبسي على بناء منصة حفل الافتتاح إلى جانب الاتحاد الأوروبي لكرة القدم يويفا منذ العام 2016، وسينقلها عرض هذا العام إلى المستوى التالي.  تعرف شركة بيبسي بالترفيه – وفي وقت يعتبر فيه العالم بأنه الأكثر حاجة للترفيه، تجلب بيبسي الفرح والحيوية.  في حين أنه قد يكون هناك عدد أقل من الناس في الاستاد هذا العام، فلن يكون هناك قدر أقل من الطاقة والإثارة.  مارشميلو هو الفنان المثالي لبدء نهائي دوري أبطال أوروبا يويفا لهذا العام، بفرح يحرك القلب وقائمة أداءات مليئة بالأناشيد الاحتفالية التي تتجاوز النوع الفني، وتجذب جماهير كرة القدم والموسيقى على مستوى العالم.  يجب على المعجبين مشاهدة المزيد من الإعلانات المثيرة – بما في ذلك بعض الضيوف المميزين – لذا ترقبوا “.

تعتبرالمبراةالنهائيةلدورييويفالأبطالأوروباأحدأكثرالأحداثالرياضيةالسنويةالمترقبةشعبيةفيالعالم،وستبثمباراةهذاالعامفيأكثرمن 200 دولة ومنطقة. سيتمبثحفلالافتتاحالذيتقدمهشركةبيبسيقبلدقائقفقطمنانطلاقأكبرمباراةفيكرةالقدمالأوروبية.  يقامحفلالافتتاحللعام 2021 عبرعلامةبيبسيالتجاريةالدولية،والتيتشملعلاماتبيبسيوبيبسيبلاك / ماكسودايتبيبسي

“نحن متحمسون للتعاون مع شركة بيبسي لعام آخر، لتوحيد الموسيقى والترفيه والرياضة لإسعاد الجماهير في جميع أنحاء العالم.”، كما قال غاي لوران إبستين، مدير التسويق في رابطة يويفا لكرة القدم.“لقد حققت شراكتنا الوثيقة نجاحًا كبيرًا في جلب أسماء ضخمة وعروض ملحمية إلى نهائي رابطة بطولات يويفا، ونعرف أن مارشميلو سيقدم عرضًا لا يُنسى.”

وللبناءً على شراكة رابطة بطولات يويفا العالمية، شهد العام 2021 إطلاق شركة بيبسي حملتها العالمية لكرة القدم،Music Keeps Us Fizzing.’ وتشمل الحملة الجديدة بعنوان ‘Fizz to Life كلا من ليو ميسي، بول بوغبا، شانيس فان دي ساندين و جيدون سانشو، وبمزيج سريع الخطى من كرة القدم والموسيقى يُظهر كيف أن ثقافة مشجعي كرة القدم هي أكثر من مجرد لعبة مدتها 90 دقيقة.

لمزيد من المعلومات، يرجى زيارة www.facebook.com/uefachampionsleague والصفحات الاجتماعية الرسمية لبيبسي حول العالم. إنضم إلى المحادثة على #FORTHELOVEOFIT.

لمزيد من المعلومات يُرجى الاتصال بـ:
بيث بورتر: Beth.Porter@pepsico.com

نبذة حول شركة بيبسيكو
يستمع المستهلكون بمنتجات شركة بيبسيكو أكثر من مليار مرة يوميا في أكثر من 200 دولة ومنطقة حول العالم. وقد بلغت إيرادات شركة بيبسي كو الصافية أكثر من 70 مليار دولار في العام 2020، ولدتها محفظة أغذية ومشروبات مكملة تشمل فريتو لاي، غاتوريد، بيبسي كولا، كويكر، وتروبيكانا وصوداستريم. وتتضمن محفظة منتجات بيبسي كولا طائفة واسعة من الأطعمة والمشروبات الممتعة المحببة في جميع أنحاء العالم التي تتضمن 23 ماركة تولد أكثر من مليار دولار لكل منها على هيئة مبيعات تجزئة سنوية.

وتقود بيبسيكو رؤيانا بأن نصبح الرائد العالمي للوجبات والمشروبات الخفيفة عن طريق الربح بهدف. ويعكس شعارنا “الربح بهدف” طموحنا بكسب الاستدامة في السوق وتضمين الهدف في جميع جوانب إستراتيجية أعمالنا وعلاماتنا التجارية. لمزيد من المعلومات يرجى زيارة www.pepsico.com.

الصورة –  https://mma.prnewswire.com/media/1510565/Pepsi_Mello_004.jpg

INVNT Appoints Director of Business Development in EMEA To Support Brands as In-Person Experiences Return

Experienced hire will secure new business, nurture existing EMEA-based accounts, and drive agency and client growth

LONDON, UK, May 18, 2021 (GLOBE NEWSWIRE) — INVNT. The global live brand storytelling agency® has appointed Peter Clarke as Director of Business Development. Clarke joins from Smyle Creative, where he held the role of Client Relationships Manager for six years, and prior to that, was the Head of Business Development and Marketing at Pumphouse Productions.

Throughout his 30-year career Clarke has successfully developed and maintained meaningful relationships with brands including BT, EE, Diageo, Thomas Cook TUI, and Rolls Royce. This is thanks to his strategic and pro-active approach, which ensures the delivery of personalised, results-driven campaigns for clients across a range of sectors.

With 11 years’ specialist experience in the event and experiential industries across EMEA, Clarke brings an in-depth understanding of – and passion for – the ever-evolving hybrid, virtual and in-person event landscape to the role. He has helped clients achieve their goals across large-scale in-person conferences, exclusive VIP experiences, award-winning virtual events, and more.

Based in the UK, Clarke’s remit spans the entire EMEA region, and he will form an important part of the agency’s fast-growing global sales team.

This latest appointment – and INVNT’s continued growth – has been prompted by the success of recent projects – which have been recognised at awards such as the Virtual Events Institute’s (VEI) Virtual & Hybrid Event Awards – and ongoing work with brands including Samsung, SAP, PepsiCo, Merck MSD, Microsoft and Pfizer.

Claudia Stephenson, Managing Director, INVNT EMEA said: “Given the momentum we’ve experienced in EMEA in recent months, it’s evident that brands here are interested in our unique thinking and approach. They know that boundary pushing creativity and a commitment to challenging the status quo are essential to engaging virtually fatigued viewers, and we’re perfectly placed to develop strategic solutions that help them create meaningful connections with their audiences.

“Now as we emerge from the pandemic, Peter will play a pivotal role in ensuring we continue to deliver on clients’ expectations in a post-pandemic world. Leaning on his combined business development and strategic marketing experience, he will challenge clients to re-think and re-position their brand and offering, connect them with their most important audiences, and drive ROI. We’re so excited to have him on board!”

Scott Kerr, Chief Sales Officer of INVNT’s parent company, [INVNT GROUP] explained: “With more and more brands seeking interconnected global campaign solutions, Peter will help us to create seamless synergies for our clients across borders, while also ensuring regional executions account for the unique nuances of local markets.

“Peter’s extensive knowledge of not only events but the wider marketing sector makes him perfectly equipped to share our GROUP portfolio offering – which includes brand strategy, culture consulting, and branded content – with clients, resulting in greater ROI for their businesses. Our global sales team has experienced immense growth over the last 12 months, and we’re looking forward to having Peter join us on our continued journey to success.”

Clarke added: “I’m thrilled to be joining INVNT EMEA and their global sales team during this rapid phase of growth for the agency both in the region and around the world, as we enter a promising new era for the events industry. We’re all aware of the power and potency of face-to-face experiences, and I’m looking forward to working with the company’s creative minds to develop hyper-personalised hybrid and in-person event and marketing campaigns for brands and organisations in the region.”

About INVNT®
Founded in 2008 by Scott Cullather and Kristina McCoobery, INVNT uses the craft of live brand storytelling to create and produce live experiences that excite and unite physical and virtual audiences, globally. The company’s ‘challenge everything’ positioning statement helps clients including General Motors, Grant Thornton, Merck, PepsiCo and Samsung share their stories with every audience that matters. Part of [INVNT GROUP], THE GLOBAL BRANDSTORY PROJECT™, INVNT’s offices are strategically located in New York – where its INVNT Higher Ed division is also based – London, Sydney, Detroit, San Francisco, Washington D.C., Stockholm and Singapore. For more information visit www.invnt.com

Attachment

Brea Carter
INVNT
+1 09176336171
bcarter@invnt.com

 

‫المشغل الأول للسكة الحديد عالية السرعة في أوروبا SNCF يختار S3 Passenger كنظام حجز جديد

انشيده، هولندا، 18 مايو 2021 /PRNewswire/ — اختارت شركة SNCF Voyageurs، وهي واحدة من أكبر مشغلي السكك الحديدية عالية السرعة بين المدن في العالم، نظام S3 Passenger ليحل محل نظام الحجز الحالي في SNCF. S3 Passenger هو نظام المخزون والمبيعات والتوزيع الرائد في العالم الذي يستخدمه 35 مشغلًا للسكة الحديدية والحافلات في جميع أنحاء العالم.

وقد صرح فريدريك باسكويه، كبير مسؤولي البرامج في SNCF، قائلًا: ” يعد اختيار S3 Passenger ليحل محل نظام الحجز الحالي لدينا ‘Résarail‘ خطوة مهمة لتبسيط عرضنا التجاري وتطوير حصتنا في السوق، حيث يكتسب النقل بالسكة الحديدية عالي السرعة زخمًا باعتباره وسيلة النقل الأكثر استدامة.”

سيكون S3 Passenger أحد الجوانب الرئيسية لتحسين قدرتنا على التكيف مع تغيرات السوق في سياق الانفتاح التدريجي للمنافسة.

مع نظام S3 Passenger الذي تستخدمه شركات وOUIGO وThalys/IZY وEurostar التابعة لشركة SNCF حظيت SNCF بالفعل بإمكانات تجارية محسنة ووقت محسن للتسويق وقوة النظام. بحلول نهاية عام 2023، فإن SNCF ستستخدم نظام S3 Passenger لخطوط TGV /inOUI وLyria وAlleo (TGV / ICE فرنسا- ألمانيا) وSVI (TGV فرنسا إيطاليا).”

وأضاف فوتر كاسزي، عضو مجلس إدارة Sqills والمؤسس المشارك: “نحن فخورون جدًا بأن S3 Passenger يغطي أكثر من 95% من متطلبات SNCF غير الاعتيادية. فهو يؤكد مكانتنا كمنصة الحجز الرائدة في العالم لمشغلي النقل العام”.

بحلول عام 2023، سوف ستخدم جميع علامات SNCF التجارية S3 Passenger كمنصة للمخزون والحجز وإصدار التذاكر. وقد أثبتت SNCF أنها عميل واسع المعرفة مبتكر للغاية ويتحلى بتفكير مستقبلي. سنعمل معًا لضمان تلبية الاحتياجات المستقبلية لشركة SNCF وعملائها أيضًا من خلال البحث والتطوير المستمر وتحسينات المنتج لضمان بقاء S3 Passenger على أعلى مستوى طوال مدة الاتفاقية.”

ويتابع فوتر كاسزي قائلًا: “إن الطلب المتزايد على رحلات السكك الحديدية بسبب المشاركة البيئية المتزايدة يعني أن المشغلون يحتاجون إلى معيار تجاري وتقني للاستفادة من الوقت القصير حتى السوق ونهج مرن يعتمد على التكوين فضلًا عن التخصيص، اعتمادًا على الخبرة التجارية من Sqills وجميع العملاء في مجتمع S3 Passenger. في عام 2021 وقعت Sqills بالفعل عقودًا مع ثلاثة عملاء جدد للنقل العام بما في ذلك السكك الحديدية السويدية (SJ). بحلول عام 2025، من المتوقع أن تقوم منصة S3 Passenger بمعالجة أكثر من 500 مليون قطاع ركاب سنويًا.

باعتبارها الشركة الرائدة عالميًا في حلول المخزون وحجز التذاكر والحجز، تتمتع Sqills بمكانة فريدة لمساعدة المشغلين على تحقيق أهدافهم.”

Ascensia Launches the GlucoContro.online Diabetes Management and Analytics Platform

BASEL, Switzerland, May 18, 2021 /PRNewswire/ — Ascensia Diabetes Care, a leading global diabetes care company, has today announced that it has launched GlucoContro.online, a browser based diabetes management and analytics platform that enables data driven care for people using one of the meters in the CONTOUR® blood glucose monitoring portfolio. Through a single platform, people with diabetes (PWDs) can access their diabetes data online and share it with their healthcare providers (HCPs) and caregivers through dedicated web Apps.

GlucoContro.online - Connecting the Dots in Diabetes Management

Using GlucoContro.online makes gathering, accessing and sharing blood glucose data straightforward for PWDs. The easy-to-use and intuitive cloud-based platform, opens directly in the browser and provides a simple wizard for data download. For those using one of the connected meters in the CONTOUR® portfolio it gathers data directly from the CONTOUR®DIABETES app or CONTOUR Cloud. It also provides the option for those not using a connected meter to share their data via a cable, which requires a simple single step installation, with no forced restart and the appropriate devices are found automatically. Once the data has been downloaded, the platform allows users to conveniently view data, generate reports and share them across their care team.

For HCPs and caregivers, GlucoContro.online allows them to easily view data, such as blood glucose measurements, insulin dosing, food and activity by simply opening a user profile on the platform, once the user has granted them permission.

In addition, the platform incorporates industry leading innovations and other features that address some of the challenges and concerns that HCPs and PWDs have experienced with existing platforms. These include the ability to instantly onboard patients through QR codes or a simple one-click invitation; the option for PWDs to store data in their own personal cloud drive or offline storage; and the ability to generate easy-to-read color coded charts and reports to speed up and make it easier for HCPs to analyze the data, alongside interactive aggregations or groupings.

Ascensia Diabetes Care logo

Rob Schumm, President at Ascensia Diabetes Care commented: “Simplifying and improving the lives of people living with diabetes through innovative solutions is at the heart of all we do at Ascensia and the GlucoContro.online platform is a step towards achieving that. It has been borne out of clearly defined unmet needs from both healthcare professionals and people with diabetes. From its simple installation through to the functions that enable quick and easy access and analysis of data, it provides a valuable and uncomplicated way to share and use blood glucose and other data to help clinicians and people optimize their diabetes management.”

The platform, which has been piloted in Spain and KSA over the last six months, will be available in Slovenia, Italy, Poland, UK and Ireland by the end of Q2 and in Romania, Czech Republic, Serbia, Portugal, Bulgaria and Bosnia by the end of Q3, 2021. The long-term goal is to offer GlucoContro.online in all the 58 markets where the CONTOUR®DIABETES app is available for download, subject to technical requirements being met.

GlucoContro.online is the outcome of a collaboration between Ascensia and SdNcenter, a Polish-based company specialized in delivering high-tech healthcare and integration solutions for enterprise customers worldwide. Through this cooperation is has been possible to build a platform which has the scalability to handle data from over 150 million patients, 10,000 clinics and 100,000 HCPs. It has also been designed to be able to collect additional data from other devices in the future, such as FitBit, Apple Health, Google Health and Smart Scales.

Photo – https://mma.prnewswire.com/media/1512231/Ascensia_GlucoContro_Infographic.jpg
Logo – https://mma.prnewswire.com/media/749389/Ascensia_Diabetes_Care_Logo.jpg